--- title: "\"Fresh Ideas\" for Marketing Professional Services | marketing automation" description: marketing automation | A blog providing fresh, imaginative content to stimulate conversation about marketing professional services. --- ## [10 Reasons Why You Need To Show Marketers The Love](https://blog.colosimarketing.com/blog/10-reasons-why-you-need-to-show-marketers-the-love) Posted by [Joelle Colosi](https://blog.colosimarketing.com/blog/author/joelle-colosi) on Thu, Feb 12, 2015 @ 03:30 PM - [Tweet](https://twitter.com/share) [![](https://blog.colosimarketing.com/hs-fs/file-2490912572-png/Canva_SM_Images/ILUVMARKETERS.png) ](https://blog.colosimarketing.com/blog/10-reasons-why-you-need-to-show-marketers-the-love) --- Valentine's Day is almost upon us. While this day may represent a time to celebrate romantic love, it is also a perfect time to recognize your fellow marketing professionals. Think about how much value they bring to you and your firm.  Sometimes it is hard to express our feelings in words.  While a marketer's value seems almost limitless, this post provides just 10 of the many reasons you should show your marketers love. [Read More](https://blog.colosimarketing.com/blog/10-reasons-why-you-need-to-show-marketers-the-love) 0 Comments [Click here to read/write comments](https://blog.colosimarketing.com/blog/10-reasons-why-you-need-to-show-marketers-the-love#comments-listing) Topics: [Marketing Strategy](https://blog.colosimarketing.com/blog/topic/marketing-strategy), [branding](https://blog.colosimarketing.com/blog/topic/branding), [marketing automation](https://blog.colosimarketing.com/blog/topic/marketing-automation) ## [6 Little Ways to Win the Hearts and Minds of Clients](https://blog.colosimarketing.com/blog/bid/172237/6-little-ways-to-win-the-hearts-and-minds-of-clients) Posted by [Joelle Colosi](https://blog.colosimarketing.com/blog/author/joelle-colosi) on Thu, Feb 14, 2013 @ 09:29 AM - [Tweet](https://twitter.com/share) [![](https://blog.colosimarketing.com/hs-fs/file-48173774-jpg/images/let_there_be_heart.jpg) ](https://blog.colosimarketing.com/blog/bid/172237/6-little-ways-to-win-the-hearts-and-minds-of-clients) Valentine's Day is the perfect day to offer a heartfelt message about winning the hearts and minds of clients. I prepared a light-hearted post on this special day to show readers how much I care.  [Read More](https://blog.colosimarketing.com/blog/bid/172237/6-little-ways-to-win-the-hearts-and-minds-of-clients) 1 Comment [Click here to read/write comments](https://blog.colosimarketing.com/blog/bid/172237/6-little-ways-to-win-the-hearts-and-minds-of-clients#comments-listing) Topics: [inbound marketing](https://blog.colosimarketing.com/blog/topic/inbound-marketing), [market segmentation](https://blog.colosimarketing.com/blog/topic/market-segmentation), [content marketing strategy](https://blog.colosimarketing.com/blog/topic/content-marketing-strategy), [marketing automation](https://blog.colosimarketing.com/blog/topic/marketing-automation) ## [Marketing Automation 101 for Professional Services](https://blog.colosimarketing.com/blog/bid/160200/marketing-automation-101-for-professional-services) Posted by [Joelle Colosi](https://blog.colosimarketing.com/blog/author/joelle-colosi) on Tue, Oct 09, 2012 @ 06:55 AM - [Tweet](https://twitter.com/share) [![](https://blog.colosimarketing.com/hs-fs/file-61061532-jpg/images/marketing_101-resized-600.jpg) ](https://blog.colosimarketing.com/blog/bid/160200/marketing-automation-101-for-professional-services) Marketing automation focuses on nurturing leads from the top of the inbound marketing funnel to becoming prospective clients at the bottom of the funnel. Prospects typically get a score based on their activity level when provided with regular campaign messages via email. These periodic campaign messages nurture the prospective client from initial interest to services award.  Marketing automation combines email marketing with a structured business development lifecycle. [Read More](https://blog.colosimarketing.com/blog/bid/160200/marketing-automation-101-for-professional-services) 0 Comments [Click here to read/write comments](https://blog.colosimarketing.com/blog/bid/160200/marketing-automation-101-for-professional-services#comments-listing) Topics: [content marketing](https://blog.colosimarketing.com/blog/topic/content-marketing), [inbound marketing](https://blog.colosimarketing.com/blog/topic/inbound-marketing), [marketing campaign](https://blog.colosimarketing.com/blog/topic/marketing-campaign), [marketing automation](https://blog.colosimarketing.com/blog/topic/marketing-automation) [All Posts](https://blog.colosimarketing.com/blog/all) ### **SUBSCRIBE** to Fresh Ideas facebook-f icon linkedin-in icon twitter icon instagram icon ### **RECENT** headlines - [analytics and metrics (2)](https://blog.colosimarketing.com/blog/topic/analytics-and-metrics) - [automated marketing (1)](https://blog.colosimarketing.com/blog/topic/automated-marketing) - [blog strategy (1)](https://blog.colosimarketing.com/blog/topic/blog-strategy) - [blogging (10)](https://blog.colosimarketing.com/blog/topic/blogging) - [boilerplate (1)](https://blog.colosimarketing.com/blog/topic/boilerplate) - [brand consistency (1)](https://blog.colosimarketing.com/blog/topic/brand-consistency) - [brand identity (2)](https://blog.colosimarketing.com/blog/topic/brand-identity) - [brand marketing (3)](https://blog.colosimarketing.com/blog/topic/brand-marketing) - [branding (6)](https://blog.colosimarketing.com/blog/topic/branding) - [branding trends (1)](https://blog.colosimarketing.com/blog/topic/branding-trends) - [business development (9)](https://blog.colosimarketing.com/blog/topic/business-development) - [business goals (1)](https://blog.colosimarketing.com/blog/topic/business-goals) - [business reach (1)](https://blog.colosimarketing.com/blog/topic/business-reach) - [buyer persona (2)](https://blog.colosimarketing.com/blog/topic/buyer-persona) - [call to action (CTA) (3)](https://blog.colosimarketing.com/blog/topic/call-to-action-cta) - [client persona (1)](https://blog.colosimarketing.com/blog/topic/client-persona) - [client referrals (1)](https://blog.colosimarketing.com/blog/topic/client-referrals) - [Client Relationship Management (2)](https://blog.colosimarketing.com/blog/topic/client-relationship-management) - [client retention (2)](https://blog.colosimarketing.com/blog/topic/client-retention) - [cloud (1)](https://blog.colosimarketing.com/blog/topic/cloud) - [Colosi Marketing (6)](https://blog.colosimarketing.com/blog/topic/colosi-marketing) - [comments and reviews (1)](https://blog.colosimarketing.com/blog/topic/comments-and-reviews) - [competitive analysis (4)](https://blog.colosimarketing.com/blog/topic/competitive-analysis) - [content marketing (25)](https://blog.colosimarketing.com/blog/topic/content-marketing) - [content marketing strategy (5)](https://blog.colosimarketing.com/blog/topic/content-marketing-strategy) - [crm (2)](https://blog.colosimarketing.com/blog/topic/crm) - [ctas (2)](https://blog.colosimarketing.com/blog/topic/ctas) - [curated content (2)](https://blog.colosimarketing.com/blog/topic/curated-content) - [digital storytelling (2)](https://blog.colosimarketing.com/blog/topic/digital-storytelling) - [ebooks (2)](https://blog.colosimarketing.com/blog/topic/ebooks) - [email marketing (9)](https://blog.colosimarketing.com/blog/topic/email-marketing) - [email marketing strategy (1)](https://blog.colosimarketing.com/blog/topic/email-marketing-strategy) - [engagement marketing (3)](https://blog.colosimarketing.com/blog/topic/engagement-marketing) - [facebook (1)](https://blog.colosimarketing.com/blog/topic/facebook) - [Faceboook (2)](https://blog.colosimarketing.com/blog/topic/faceboook) - [feedback (1)](https://blog.colosimarketing.com/blog/topic/feedback) - [Hubspot (1)](https://blog.colosimarketing.com/blog/topic/hubspot) - [inbound marketing (31)](https://blog.colosimarketing.com/blog/topic/inbound-marketing) - [inbound marketing campaign (2)](https://blog.colosimarketing.com/blog/topic/inbound-marketing-campaign) - [instagram (3)](https://blog.colosimarketing.com/blog/topic/instagram) - [keywords (5)](https://blog.colosimarketing.com/blog/topic/keywords) - [landing page (2)](https://blog.colosimarketing.com/blog/topic/landing-page) - [lead generation (16)](https://blog.colosimarketing.com/blog/topic/lead-generation) - [lead nurturing (2)](https://blog.colosimarketing.com/blog/topic/lead-nurturing) - [leads (1)](https://blog.colosimarketing.com/blog/topic/leads) - [link building (1)](https://blog.colosimarketing.com/blog/topic/link-building) - [LinkedIn (5)](https://blog.colosimarketing.com/blog/topic/linkedin) - [market segmentation (6)](https://blog.colosimarketing.com/blog/topic/market-segmentation) - [marketing automation (3)](https://blog.colosimarketing.com/blog/topic/marketing-automation) - [marketing budget (1)](https://blog.colosimarketing.com/blog/topic/marketing-budget) - [marketing campaign (8)](https://blog.colosimarketing.com/blog/topic/marketing-campaign) - [marketing materials (1)](https://blog.colosimarketing.com/blog/topic/marketing-materials) - [marketing plan (7)](https://blog.colosimarketing.com/blog/topic/marketing-plan) - [Marketing Strategy (16)](https://blog.colosimarketing.com/blog/topic/marketing-strategy) - [marketing tips (2)](https://blog.colosimarketing.com/blog/topic/marketing-tips) - [marketing trends (1)](https://blog.colosimarketing.com/blog/topic/marketing-trends) - [mobile marketing (1)](https://blog.colosimarketing.com/blog/topic/mobile-marketing) - [online activity (1)](https://blog.colosimarketing.com/blog/topic/online-activity) - [online marketing (1)](https://blog.colosimarketing.com/blog/topic/online-marketing) - [online presence (1)](https://blog.colosimarketing.com/blog/topic/online-presence) - [Pinterest (2)](https://blog.colosimarketing.com/blog/topic/pinterest) - [presentations (2)](https://blog.colosimarketing.com/blog/topic/presentations) - [professional services (1)](https://blog.colosimarketing.com/blog/topic/professional-services) - [professional services firm (1)](https://blog.colosimarketing.com/blog/topic/professional-services-firm) - [professional services marketing (5)](https://blog.colosimarketing.com/blog/topic/professional-services-marketing) - [public relations (2)](https://blog.colosimarketing.com/blog/topic/public-relations) - [qualifications statement (1)](https://blog.colosimarketing.com/blog/topic/qualifications-statement) - [relationship marketing (5)](https://blog.colosimarketing.com/blog/topic/relationship-marketing) - [Responsive Web Design (1)](https://blog.colosimarketing.com/blog/topic/responsive-web-design) - [sales leads (1)](https://blog.colosimarketing.com/blog/topic/sales-leads) - [Search Engine Marketing (5)](https://blog.colosimarketing.com/blog/topic/search-engine-marketing) - [Search Engine Optimization (10)](https://blog.colosimarketing.com/blog/topic/search-engine-optimization) - [search ranking (1)](https://blog.colosimarketing.com/blog/topic/search-ranking) - [SEO (6)](https://blog.colosimarketing.com/blog/topic/seo) - [sharing icons (1)](https://blog.colosimarketing.com/blog/topic/sharing-icons) - [situational analysis (1)](https://blog.colosimarketing.com/blog/topic/situational-analysis) - [social media (7)](https://blog.colosimarketing.com/blog/topic/social-media) - [social media marketing (19)](https://blog.colosimarketing.com/blog/topic/social-media-marketing) - [target audience (5)](https://blog.colosimarketing.com/blog/topic/target-audience) - [target client profile (4)](https://blog.colosimarketing.com/blog/topic/target-client-profile) - [thought leadership (1)](https://blog.colosimarketing.com/blog/topic/thought-leadership) - [trade shows and events (1)](https://blog.colosimarketing.com/blog/topic/trade-shows-and-events) - [Twitter (6)](https://blog.colosimarketing.com/blog/topic/twitter) - [video marketing (4)](https://blog.colosimarketing.com/blog/topic/video-marketing) - [visual content (6)](https://blog.colosimarketing.com/blog/topic/visual-content) - [web prescence (1)](https://blog.colosimarketing.com/blog/topic/web-prescence) - [word of mouth marketing (1)](https://blog.colosimarketing.com/blog/topic/word-of-mouth-marketing) - [workflow (6)](https://blog.colosimarketing.com/blog/topic/workflow)